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Optimizing your site with search engines is an excellent method of making sure your website stands out from the pack. In order to accomplish this, you must learn the essentials behind this method. This article will show you ways to make yourself visible, it will also tell you things you should stay away from.<br><br>Coding is an important element in search engine optimization if you want to bring people to your website. Say you use primarily JavaScript for the content on your site, but you have messy code - indexing it will be difficult for search engine spiders. If the Flash content is not indexed then your content won't be indexed.<br><br>It is important to have descriptive anchor text for all of your links, particularly internal links to other areas of your website. Just typing "click here" followed by linking to that term, will not help your search rankings. Good keywords in your anchors will get you noticed by the spider crawlers.<br><br>If you are using SEO optimization for a page on your site, you need to control your keyword density. Your keyword density should be kept under 20 percent, which will prevent your site from being targeted as spam.<br><br>Search engines improve your rankings based not just on hits, but also on the length of time of each hit. Increasingly, evidence shows that the time a viewer spends looking at a website (per Quantcast scores and other measures)increases the page ranking. Optimizing your search engine results is the best way to improve your online visibility. When customers can chat, discuss, and interact with each other on your site, they are more likely to stay longer.<br><br>Choose a domain name that is key-word rich. Your website should be easy for visitors to find when they do a web search. Keep in mind that not all people that come to your site go there due to advertisements, some people are there due to the products in your website.<br><br>You should purchase a relevant domain name that will easily stick in people's heads. This is very true for clients who found you through YouTube.<br><br>Use descriptive title tags to ensure that all search engines will be able to understand your website's content. Your titles should not exceed sixty characters, as this is the limit of the majority of search engines. Terms used beyond that point do not garner as much weight.<br><br>Consider asking a website with trusted content to link with your site. Non-profits and educational websites are perfect for this. Search engine spiders will give you credit for having a link posted on a trusted website. Provide useful content that will encourage quality websites to feature links to your site. 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You can utilize these keywords anywhere from headers and titles to bodies and conclusions. Use keywords with caution, as incomprehensible and excessive keywords can get your site marked as spam.<br><br>By enrolling your website in Yahoo! and Google's free local listing service, you can increase site exposure. These services will provide you with the free publicity you need to glean visibility and visitors. If you can promote yourself for free without violating anti-spam rules, do so!<br><br>Put yourself in your customer's shoes. If you were looking for your website, what key words would you use? Once you've come up with a list, use them around your website. While keywords are important in getting good search results, overusing keywords can make search engines label your site as spam.<br><br>Search engines are very smart; if they see you are trying to manipulate your site fraudulently, they will suppress your pages. Repeat offenders may even get banned by top search engines like Yahoo or Google. Remember to hone the search engine optimization on your site in an ethical way.<br><br>If your visitor spends a lot of time on your page it will increase your rank. You must have excellent content that will encourage your visitors to stay and to return.<br><br>All of your links should incorporate keywords in the text. " as anchor text. Your sites rank will increase because of the amount of relevant keywords you use. Check your website to make sure that your internal links have proper keywords in their anchor text.<br><br>It need not be complicated or hard to have effective search engine optimization in place for your website. All you have to do is pay attention to small details, and change your approach. 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